March 20, 2009

KML Named Agency of Record for
1928 Jewelry

KARMA Media Labs, a Los Angeles-based social media marketing agency, has announced the firm has been named Digital Agency of Record for 1928 Jewelry Company ( As agency of record, KARMA Media Labs will implement strategic online presence development and social media optimization around 1928 and its associated brands including 2028, The Vatican Library Collection ®, Antiquitues Couture and 1928 Boutique.

"We are thrilled to be working with 1928" said Lori Dicker, EVP of Digital Marketing and Communications with KARMA Media Labs. "We look forward to furthering 1928’s already well-known brand and help them become a company to watch in the fashion social media space."

For over 40 years, the 1928 Jewelry Company has created modern replicas of vintage jewelry. The 1928 Jewelry Company was founded by Melvyn Bernie in 1968. Currently, the company has four lines under its signature brand name. The 1928 Brand has sought to provide exceptional value to the fashion savvy consumer who is dedicated to building her vintage jewelry collection with unique accessories. The jewelry in the 1928 collections are designed to respect the details of period pieces while offering fresh design interpretations to fit today’s styles and fashions.

KARMA Media Labs is a full service social media marketing and advisory agency, helping organizations and individuals build awareness around their brand, message or persona through Word of Mouth (WOM) marketing. The agency serves as a partner with their clients to drive visibility through innovative solutions including: digital marketing strategy, blogger and consumer outreach, digital and traditional publicity, creative development, media buying, mobile marketing and events.

For more information about KARMA Media Labs, please call 323-850-5646 or visit the Web site at
karma media labs